McDonald’s has added a new premium burger to its range featuring 100 per cent Australian-bred Wagyu beef.
Part of the Gourmet Creations range, the Wagyu Beef Burger is served between a new gourmet bun with a specially created sauce, crispy bacon strips, caramelised onion, tomato, lettuce and a slice of Coon cheese.
The new menu addition will see McDonald’s source from a new stream of Aussie farmers, with all Wagyu beef being sourced from Queensland farmers.
“The launch of this burger is further testament to our commitment to use local suppliers wherever possible,” says Robert Sexton, director of supply chain at McDonald’s Australia.
“We estimate that while this burger is on our menu, we’ll purchase more than 280 metric tonnes of Wagyu beef from Queensland.”
Australian Wagyu Association CEO Matt McDonagh welcomed the new burger.
“The Australian Wagyu Association is delighted with this initiative from McDonald’s Australia, which brings a brand new beef eating experience to their customers by using the world’s best-tasting tender beef,” he says.
The Wagyu Beef Burger will set customers back $10.75 and is available at McDonald’s stores nationwide, while stocks last.
Filed under
Sponsored Content
The future of reusables in the hospitality industry
Sponsored by Huskee
The premium deep frying oil trusted by William Angliss
Sponsored by Peerless
Trending Now
Resources
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Fusce ac ornare lectus. Sed bibendum lobortis...
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Fusce ac ornare lectus. Sed bibendum lobortis...
Sign up for our newsletter