Industry-intended designer workwear for contemporary hospitality, custom designing alongside managing owners and their creative teams to finesse customer experience roadmaps by elevating workwear for comfort, confidence and style — leaving customers’ first and last impressions long-lasting.
Day Seven (d7) is backed by founder Molly Kent’s years of industry experience and knowledge. On top of her individualistic personal approach to each and every client, her attention to detail and close alignment with each project’s vision is apparent in the custom design services it executes, states d7 — from concealed, terry towelling wiping panels and snap buttons for ease of don and doffing at the end of a hard day, to shirt cuffs in stretch cotton ribbing to pull up and down fiddle-free and on the go, plus pockets of all sizes for the different items collected day in, day out.
Breathable, odour-defying, flexible, movement-freeing fabrics are just some of the many ways Molly is providing a uniform solution for her peers while changing the game of traditional hospitality workwear at large.
“I’ve found asking my colleagues what they would change or improve in uniforms,” says Molly, “and the industry culture has been incredibly insightful — not surprisingly, they feel the same as I did while on the job, and while developing d7.”
Manufactured in Melbourne, Australia, and proudly committed to a made-to-order business model to prevent wastage and excess, this new-age workwear atelier believes when crafting the customers’ experience in development, front-of-house staff should be a primary consideration — as they are the walking, talking billboards of service, success and the overall venue experience.
